Flash SDK Configuration and Parameter Reference
Required configuration parameters for the Flash Ad Player.
When the ad requesting module is initialised, the vpHost for the Pulse account must
be provided. This is used to identify the Pulse account to request ads from. The
vpHost is derived from the "sub-domain" found in the Pulse UI and is formatted like
Previously known as vpDomain or vpid.
Flash Ad Player Configuration
Optional configuration parameters to customise the Flash Ad Player.
- flashVars : Object
- language : String
- adPlayerSkin : DisplayObject
- allowDomains : Array
- width : Number
- height : Number
- x : Number
- y : Number
- timeObject : Object
- proceedAutomaticallyOnNewClip : Boolean
Content Item Metadata (ItemInfo)
Content specific metadata values define the specific video content's rules, targeting options and metadata.
The category is a string that is used to associate content with a category that has been defined for the client's account in the Pulse UI. This value of the category can be the Pulse native ID of the category found in the Pulse UI or a human readable "alias" that has been associated with the category in the Pulse UI. Categories are used for reporting and targeting purposes in Pulse UI. It is also possible to apply individual ad policies to each category, controlling how many and what type of ads are returned.
Note: A content session can only request ads from one category at the same time.
Previously known as shares.
|contentPartner||The content partner is used to add an additional reporting
dimension to the ads that are displayed. The content partner value
can use the Pulse native ID of the content partner found in the
Pulse UI or a human readable "alias" that has been associated with
the content partner in the Pulse UI.
Previously known as shares.
|contentForm||A piece of video content can be defined as either long form or short form content. Long form content can be entire episode of a program, a full feature movie or just a piece of content that is more than 10 minutes long. It is up to the client to define where the line goes between short and long form. In Pulse UI it is possible to configure individual ad policies for long and short form adding an additional ad policy dimension to a category.|
|contentId||Content id is used for forwarding the id of the main content to third-party trackers. This value is not used or tracked by Pulse but can be added to request urls for third-party ad requests or additional tracking url via a macro in the Pulse UI.|
|duration||This is the total duration of the main content in seconds.|
A cue point represents a point in time on the content time line.
Cue points are required when
Note: The cuePoints array should contain objects with name and time properties. Linear ads like standard spots will be inserted at cue points name :
|tags||Tags are freeform keywords that can be used for targeting and
reporting purposes. Although the tags keywords are able to handle
UTF-8 characters, we recommend to refrain from using special
characters like quotes (
The flags are used to apply special rules and condition to an ad request. For example, some piece of premium content has been sponsored and no pre-rolls should be displayed. Adding the flag "noprerolls" will prevent pre-rolls from being returned but mid-rolls and post-rolls will be available as normal.
Supported flags are: