Goal API

A goal is a schedule or placement that determines the delivery of your ads. Use the Goal API to define, for example, how many impressions should be delivered, at what frequency, how they appear in ad breaks, the targeting rules, the start/end date of the campaign, and to retrieve VAST URLs for ad calls on a goal. You can have multiple goals in a campaign if you, for example, need to reach different target audiences, or deliver during different time periods.

Note: Different Goal API endpoints have different base URLs and communication formats. Find the "Getting Started" information on each relevant page.