Pulse User Guide

Welcome to the Pulse client manual. This document is the primary guide and reference for use in your daily work with Pulse.

This document is structured to mirror the functionality of the main navigation in Pulse, to help you find your way. After reading the manual, you should understand how to:
  • Create, manage, and test direct and programmatic campaigns
  • Create private marketplaces and add deals
  • Build a content category hierarchy that reflects your video content
  • Use the Asset Factory for managing ad assets
  • Optimise campaign delivery using capping and targeting
  • Monitor your ad inventory and campaign delivery
  • Forecast inventory and campaigns
  • Create simulation adjustments
  • Work with client categories
  • Generate reports on campaigns, clients and your content categories
  • Analyse and monitor programmatic data
  • Provide external access to campaign and inventory reports Strictly Private & Confidential