Review Creatives

  1. Open Creative Review from the Programmatic menu (Creative review access tab).
  2. In the Allowed/Blocked creatives list (depending on the selected default behaviour), click on the creative you wish to review. Below the video player, you see the Creative ID, DSP, Seat, Buyer, and Domain information related to the selected creative.
  3. Click on the 'Play' button to watch the creative in the video player.
  4. Click on Approve or Reject if you have made your decision. If you are not sure, play the video again.
    1. If default is set to Blacklist:
      • Approve: The creative is labeled as approved and stays in the 'Allowed creatives' list.
      • Reject: The creative is labeled as blacklisted and moved to the 'Blacklisted creatives' list.

      Rejecting a creative means future bids containing the rejected creative cannot win the auction. All bids containing unreviewed or approved creatives can win the auction.

    2. If default is set to Whitelist:
      • Approve: The creative is labeled as whitelisted and moved to the 'Whitelisted creatives' list.
      • Reject: The creative is labeled as rejected and stays in the 'Blocked creatives' list.

      Approving a creative means future bids containing the approved creative can win the auction. All bids containing unreviewed or rejected creatives cannot win the auction.

  5. (Optional) You can still change your mind and do any of the following:
    • If default is set to Blacklist:
      • In the 'Allowed creatives' list, click on a previously approved creative, and reject it.
      • Go to 'Blacklisted creatives' list, click on a previously rejected creative, and approve it.
    • If default is set to Whitelist:
      • In the 'Blocked creatives' list, click on a previously rejected creative, and approve it.
      • Go to 'Whitelisted creatives' list, click on a previously approved creative, and reject it.